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Scentbird Creates Character-Inspired Fragrance Collection with Verity

‘The Scent of Truth’ lets fans shop by character and wear the story ahead of the anticipated premiere.

Scentbird is delivering the film adaptation of Colleen Hoover’s psychological thriller Verity to the world of fragrance with The Scent of Truth Collection.

The New York Times bestseller has reportedly sold more than three million copies since its release. The film adaptation starring Anne Hathaway as Verity Crawford, Dakota Johnson as Lowen Ashleigh and Josh Hartnett as Jeremy Crawford is set for theatrical release on Oct. 2.

In collaboration with Amazon MGM Studios, the exclusive collection features a curated set of fragrances inspired by the emotional journeys of the story’s protagonists: Verity Crawford and Lowen Ashleigh.

“Scentbird exists to help people find scent that feels like them, and great storytelling gives us some of the richest characters to draw inspiration from,” said Elena Lécué, chief marketing officer at Scentbird. “Verity and Lowen are such distinct, nuanced women, and we wanted our fragrance experts to honor that complexity. This collection lets fans choose which side of the story speaks to them and carry that with them, taking the feelings a story stirs up on screen and turning them into something you can actually live in, long after the credits roll, which is what Scentbird does best.”

Scent Duality

Scentbird’s fragrance experts translated each character’s personality into scent, capturing two opposing fragrance profiles that the makers say bottle the tension at the heart of Verity. The scents curated for Verity mirror her character: dark, magnetic and calculated. Each fragrance carries a provocative presence and intrigue, according to the brand. Lowen’s fragrances, by contrast, capture her grounded, quietly fierce spirit. Understated at first, they unfold into something intimate and captivating, embracing a lingering subtlety.

The Scent of Truth Collection is shoppable here.

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